Posts Tagged ‘conferencia#8217;


IE University CampusA group of students of IE University, with the patronage of the Student Office and the Department of Extracurricular Activities, have organized the first event of TEDx that will take place on the campus of Segovia.  This coming Saturday the 16th of March, approximately a hundred people will congregate at the Campus of Santa Cruz la Real to attend the event TEDxIEUSegovia, an organized day of talks and inspiration based around the theme of “The fallacy of security”.

The seminar is of special significance due to being officially licensed by TED, the prestigious non-profit organization dedicated to “Ideas Worth Spreading”.  TED was born twenty-five years ago as a four-day conference in California and has since become an entity which has collaborated with international leaders and thinkers to support ideas that can bring important changes to our planet through multiple initiatives.   Among the illustrious figures who have given TED talks are individuals such as Bill Gates, Al Gore, Jane Goodall, Elizabeth Gilbert, Richard Branson, Nandan Nilekani, Philippe Starck, Ngozi Okonjo-Iweala, Isabel Allende and Gordon Brown.   The TEDx variant of these events is a series of seminars and conferences organized at a local, independent level, which search for people all around the world who are willing to share an experience similar to TED itself.

At IE University seven speakers will be showcased, all experts in their professional fields, ranging from innovation to entrepreneurial spirit to labour conditions.  The organizers of TEDxIEUSegovia are certain that this will be a unique and enlightening experience due to the combination of brilliant presenters with the attendance of an academic community characterized for its innovative and entrepreneurial spirit.   “We are convinced that this fusion will result in many surprising new ideas”, proclaim the students, who point out that TEDx IEUSegovia has as its objective to “provide the university community with a new platform for dialogue through which ideas can be shared and disseminated”.   Over the course of the event, the importance of taking risks in order to make progress in the changing of the 21st century will be a recurrent theme. 

The following is a listing of the speakers on the agenda:

JavierdelaCuevaJavier de la Cueva 

One of the most influential lawyers in Spain, Mr. de la Cueva received his bachelor’s degree in Law and Masters in advanced philosophical studies at the Universidad Complutense of Madrid.   In his hands have been the defense, among other cases, of Ladinamo (in which Copyleft was first recognized in the courts), of Sharemula (in which it was decided that linked websites to files hosted by p2p networks are not considered guilty of a crime) and the cases of the “Pablo Soto” p2p networks.   Creator and main impulse of Open Procedures, an initiative the first action of which was to mount a lawsuit against the then established digital standards, Javier currently dedicates part of his time, in addition to his labours as lawyer, in organizing and programming diverse technological projects such as the Open Legal Ontology system, a catalogue on and designing “Praeter Orwell”.   Additionally he is a speaker for, and user of, GNU / Linux since 1998 as well as a systems administrator under this operating system since 2003.    He writes his scripts in Python.

Carlos PieraCarlos Piera Sierra

  CEO of Delivering Happiness Spain.   This company started out as a movement which began in the United States in the hands of Tony Hsieh, founder and CEO of Zappos.   After the sale of Zappos to Amazon for 1,200 million dollars, Hsieh wrote the book “Delivering Happiness”, which went on to become a best seller and sparked a national, and then international, social initiative.   The book recounts how Hsieh instated the concept of happiness itself as a business model in Zappos and how this idea skyrocketed the company to great levels of success, achieving more than a billion dollars in annual sales.

victorsanchezdelrealVíctor Sánchez del Real

An innate entrepreneur and expert in communication, founder of “Elocuent”, as well as professor and mentor at the Founder Institute based in Silicon Valley, Mr. Sánchez possesses ample experience in the areas of advertising, marketing and journalism.   With Elocuent, he has attempted to apply all his experience and reflections about the communications market in order to help provide a more personal branding of companies and entrepreneurs.


Vyacheslav_PolonskiSlava Polonski.  

Extraordinary student, entrepreneur, and winner of various prizes, these are just some of the characteristics of Slava, a current Masters student at Oxford who started the “Ivy City Network” in order to develop a network and platform for intellectual exchange and collaboration with the goal of democratizing global opportunities.   He was named Best Young Entrepreneur of the United Kingdom in 2012.


carlos_poloCarlos Polo Gil 

Young entrepreneur, computer engineer and with experience as a consultant, Mr. Polo created the company “NTS” at 25 years of age and is the founder of “Doocuments”, a virtual tool for sharing VIP documents on the internet.


Jose BallesterosJosé Ballesteros  

Previous Marketing Director of 3M, he is a holder of a MSM from the University of Boston and a firm believer in organizational change.   José Ballesteros has developed an exclusive teaching method in the areas of communication, sales, and in personal development and relations known as VESP (translated roughly as Methods for the Personal Improvement and Evolution).   Through this platform, Mr. Ballesteros has managed to spark the fires of change in many organizations and companies.   He is an avid student of motivation, the human mind, and the principles of success.


JerooBillimoriaJeroo Billimoria   

A social entrepreneur credited with founding six organizations, among them “Aflatoun”, which in turn became a global movement affecting more than 700 000 children.   Mrs. Billimoria was selected as Ashoka Social Entrepreneur in 1999 and has received the Schwab Grant for social entrepreneurialism in 2001 in addition to many other such awards due to her work.   She also contributes to the project “How to change the World” of David Bornstein, a non-profit and highly successful written publication noted for its initiative in social entrepreneurialism around the world.   She has written several educational books for children as well as academic publications regarding the management of non-profit organizations.    She is the founder and director of Child and Youth Finance International.

 Spectators to the event can not only listen to the stories of these impressive individuals but will also be able to enjoy music by Salvador Beltrán, named upcoming hot artist of 2012 by the radio show Cadenal Dial, in addition to a presentation by impassioned poet Pedro Letai, Doctor of Laws and professor at IE University. 

At TEDxIEUSegovia there will also participate the founders of two of the most successful European recruitment and internship platforms, Ivy City Network and Tyba, both of which will set up a small kiosk in the main cloister area of the Campus. 

About IE University 

IE University represents an extension of the educative model of IE but with an undergraduate focus, offering campuses in both Segovia and Madrid and providing an innovative selection of bachelor’s degrees with the possibility of continuing on to a master’s program.   With more than 1100 students from nearly 80 nationalities guided by an integrated faculty of almost 400 national and international experts and professors, IE University teaches undergraduate programs in both English and Castillian Spanish in the areas of : Business Administraion, Architecture, Biology, Communications, Law, Finance, Psychology and International Relations. 

For more information: 

Web page:

Twitter – # TEDxIEU

Facebook – Search for “TEDxIEU Segovia”

(Spanish Version)

Alumnos de IE University organizan un evento TEDx en el campus de Segovia 

Campus IE University 3Un grupo de estudiantes de IE University, con el patrocinio de la Oficina del Alumno y del Departamento de Actividades Extracurriculares, han organizado el primer evento TEDx que se celebra en el campus de Segovia.  El próximo sábado 16 de marzo, un centenar de personas se congregarán en el Campus de Santa Cruz la Real para asistir al evento TEDxIEUSegovia, una jornada de diálogo e inspiración en torno al tema “The fallacy of security” (La mentira de la seguridad).  

El acontecimiento que se lleva a cabo en Segovia es especialmente significativo ya que cuenta con una licencia TED, la prestigiosa organización sin ánimo de lucro dedicada a “esparcir las ideas que vale la pena hacer conocidas”. TED nació hace veinticinco años como una conferencia de cuatro días en California y ahora es una entidad en la que participan líderes y pensadores internacionales para apoyar ideas que cambien el planeta a partir de múltiples iniciativas. Entre los ponentes que han desfilado por TED figuran personajes tan relevantes como Bill Gates, Al Gore, Jane Goodall, Elizabeth Gilbert, Richard Branson, Nandan Nilekani, Philippe Starck, Ngozi Okonjo-Iweala, Isabel Allende y Gordon Brown. TEDx es una serie de conferencias locales, independientemente organizadas, que busca que personas en distintas partes del mundo compartan una experiencia similar a TED. 

En IE University se reunirá siete ponentes de primera fila, todos ellos expertos en diferentes ámbitos, que van desde la innovación y el espíritu emprendedor hasta el clima laboral. Los organizadores de TEDxIEUSegovia están convencidos de que será una experiencia única gracias a la combinación de brillantes invitados con una comunidad académica que se caracteriza por su espíritu innovador y emprendedor. “Seguro que esta mezcla dará como resultado muchas y sorprendentes nuevas ideas”, indican los estudiantes, que indican que TEDxIEUSegovia tiene como objetivo “proporcionar a la comunidad universitaria un espacio novedoso para el diálogo en el que se puedan compartir y difundir ideas”.  Durante toda la jornada se recalcará la importancia de arriesgar para poder progresar en el mundo cambiante del siglo XXI. 

Entre los ponentes figuran: 

Javier de la Cueva.  Uno de los abogados más influyentes de España. Licenciado en Derecho y máster en estudios avanzados en Filosofía por la Universidad Complutense de Madrid. En  sus manos ha estado la defensa, entre otros, de Ladinamo (primera sentencia que reconoció el Copyleft), de Sharemula (que confirmó que las webs de enlaces a archivos en redes p2p no cometen delitos) y de casos de redes p2p Pablo Soto. Creador e impulsor de los Procedimientos Libres, cuyo primer procedimiento fue la demanda contra el canon en los soportes digitales, se dedica en la actualidad, además de a su trabajo como abogado, a programar diversos proyectos tecnológicos como la Ontología Jurídica Libre, a mantener el catálogo de o a diseñar Praeter Orwell. Asimismo es conferenciante, usuario de GNU/Linux desde 1998 y administrador de sistemas bajo dicho sistema operativo desde 2003. Escribe sus scripts en Python. 

Carlos Piera Sierra. CEO de Delivering Hapiness Spain, (Entregando Felicidad). Delivering Happiness es un movimiento convertido en empresa que nació en Estados Unidos de la mano de Tony Hsieh, fundador y CEO de Zappos. Tras la venta de Zappos a Amazon por 1.200 millones de dólares, Hsieh escribió Delivering Happiness, un libro líder de ventas que se convirtió en un movimiento nacional y ahora internacional. El libro presenta cómo Hsieh instauró la felicidad como modelo de negocios en Zappos y cómo esta idea lo impulsó a conseguir más de mil millones de dólares en ventas anuales. 

Víctor Sánchez del Real. Emprendedor innato, experto en comunicación, fundador de ‘Elocuent’, además de profesor y mentor en el Instituto Founder, radicado en Silicon Valley.   Posee una amplia experiencia en los campos de la  publicidad, marketing y periodismo. Con Elocuent pretende plasmar toda su experiencia y su reflexión sobre el mercado de la comunicación para ayudar a la marca personal de las empresas y emprendedores. 

Slava Polonski. Alumno sobresaliente, emprendedor, ganador de varios premios y actual estudiante de Máster en Oxford, Vyacheslav comenzó Ivy City Network para poder fomentar una red y plataforma para el intercambio y colaboración intelectual con la meta de democratizar las oportunidades globales. Ha sido nombrado como Mejor Joven Emprendedor de Reino Unido 2012. 

Carlos Polo Gil. Joven emprendedor, ingeniero de informática y con experiencia previa como consultor.  Creó la empresa NTS con 25 años y es el fundador de Doocuments, una herramienta para compartir documentos VIP en Internet. 

José Ballesteros. Anterior Director Comercial de 3M, tiene un MSM de la Universidad de Boston y cree firmemente en el cambio organizacional.   José Ballesteros ha creado un método exclusivo de formación en comunicación, ventas, desarrollo personal y relaciones humanas conocido como VESP Vías para la Evolución y Superación Personal. A través de esta plataforma, Ballesteros ha logrado avivar la llama del cambio en muchas organizaciones y empresas. Estudia la motivación y la mente humana, así como los principios del éxito. 

Jeroo Billimoria. Emprendedora social que ha fundado seis organizaciones, entre ellas Aflatoun, un movimiento global que llega a más de 700.000 niños. Fue elegida como Líder Emprendedor Social de Ashoka en 1999 y recibió la Beca Schwab para emprendedores sociales en 2001, entre muchos otros premios por su trabajo.  También forma parte del libro “Cómo cambiar el Mundo” de David Bornstein, una exitosa publicación que destaca las iniciativas de “empresarios sociales” de todo el mundo, que trabajan desde instituciones no lucrativas para lograr transformaciones globales. Ha escrito varios libros educativos para niños y publicaciones académicas sobre gerencia de organizaciones sin fines de lucro. Es la fundadora  y directora de Child and Youth Finance International. 

Los asistentes al evento no solo podrán escuchar a estos ponentes de gran reputación sino que también disfrutarán de las sesiones de animación en las que intervendrán Salvador Beltrán, nombrado artista revelación del año 2012 por la emisora Cadena Dial, así como con Pedro Letai , apasionado poeta, Doctor en Derecho y profesor de IE University. 

En el TEDxIEUSegovia también participarán los fundadores de dos de las plataformas más exitosas de prácticas y de reclutamiento de estudiantes a nivel europeo,  Ivy City Network y Tyba, que instalarán un pequeño stand en el claustro central del Campus. 

IE University

IE University representa la extensión del modelo educativo de IE a la formación de grado y ofrece en su campus de Segovia y en Madrid una innovadora propuesta de titulaciones de grado y de postgrado. Cuenta con 1.100 alumnos de casi 80 nacionalidades y un claustro único integrado por cerca de 400 expertos nacionales e internacionales. IE University imparte grados oficiales en inglés y castellano en: Administración de Empresas, Arquitectura, Biología, Comunicación, Derecho, Finanzas, Psicología y Relaciones Internacionales. 

Para más información: 

Sitio web:

Twitter – # TEDxIEU

Facebook – Búsqueda – TEDxIEU Segovia 

Fecha: Sábado 16 de marzo de 2013

Horario: 10:30 – 17:00 

Lugar: Refectorio de IE University, Campus de IE University, Segovia.  Cardenal Zúñiga 12. 


-20 euros para la comunidad IE

-30 euros para el público en general

Incluye: café y comida


I Justice Conference at IE University, under the title “Civil Justice in Spain: Challenges for the New Administration” 

On Octuber 19, the I Justice Conference was held at the Segovia campus of IE University, under the title “Civil Justice in Spain: Challenges for the New Administration.” The Conference was organized by IE Professor Marco de Benito. Professors Andrés de la Oliva, Faustino Cordón, Ignacio Díez-Picazo, Fernando Gascón, Iván Heredia, Jaime Vegas, and Julio Banacloche acted as speakers. The audience was made up by a select group of scholars, judges, attorneys, and legal advisors of the highest state institutions. 

The speakers and attendants analyzed the legislative agenda for the present term of office in civil procedure matters. They tackled, among other matters, insolvency law, voluntary jurisdiction, and international legal cooperation. Especially criticized was the strong increase in the jurisdiction tax, which could effectively hinder access to Justice. The new Judicial Office was also heavily censured, as it entrusts the handling of the procedure to court secretaries, a body dependant on the government which lacks the independence guarantees of the judiciary. Indeed, evidence was shown that, wherever the new Judicial Office has been implemented, it has resulted in chaos and inefficiency.

I Jornada sobre Justicia en IE University, bajo el título “La Justicia civil en España: retos de una legislatura” 

El pasado viernes 19 de octubre tuvo lugar en el campus de Santa Cruz la Real de IE Universidad, en Segovia, la I Jornada sobre Justicia, bajo el título “La Justicia civil en España: retos de una legislatura”. En la Jornada, organizada por el profesor del IE Marco de Benito, actuaron como ponentes los profesores Andrés de la Oliva, Faustino Cordón, Ignacio Díez-Picazo, Fernando Gascón, Iván Heredia, Jaime Vegas y Julio Banacloche, acompañados de un selecto grupo de académicos, magistrados, abogados y asesores jurídicos de las más altas instancias del Estado. 

En el transcurso del día se repasó la agenda legislativa en materia procesal civil para esta legislatura. Se analizaron propuestas sobre el proceso concursal, la jurisdicción voluntaria y la cooperación jurídica internacional. Fue muy criticado el incremento en la cuantía de las tasas jurisdiccionales, que podría llegar a obstaculizar el acceso a la Justicia. También mereció severa censura la Oficina Judicial, que encomienda a los secretarios judiciales -carentes de las garantías de independencia propias de la judicatura- la tramitación de los procesos; allí donde se ha implantado -se señaló con profusión de datos-, el resultado ha sido nefasto.


Lecture series 2012-2013. Engagement: Josep Bunyesc. “Prefabricación con materiales locales”

Written on October 24, 2012 by Roberto Arribas in Uncategorized

Architecture of engagement goes beyond the mere production of space and seeks to expressa point of view, to include in the design process the active participation of future users and inhabitants, and to see Architecture as a strategy as well as an end product. Often architects and firms that understand the potential of architecture to engage on many levels with society are ready to see their projects as the work of a collective, receiving input and feedback from clients and society at large. The five professionals who participate in the 2012-13 lecture series illustrate, through their work and research, the power of architecture to connect people, spaces, ideas, and even projects that will be developed in the future. 

Josep Bunyesc (Lleida 1979) is an Architect graduated from the Polytechnic School of Architecture of Barcelona (2003) and holds a Master of Advanced Studies (MAS) of sustainable architecture from the EPFL Lausanne and the UC Lovaine (2005). Since 2003 he is a Phd Candidate in Sustainable Architecture and the Economics of Energy and Housing for Alpine Areas at the UPC, Barcelona. He has collaborated in diverse projects of urban design and heritage conservation with the Department of Culture of the Generalitat of Catalunya. Among his constructed projects, a refurbishment of diverse traditional buildings in the Pyrenees of Lerida, a house in wood and sheep wool following the standard of PASSIV HOUSE in Lerida, which was pioneer in Spain, the NOEM mass-produced housing module of CO2 xxxx and the extension of the Colomina mountain shelter stand. He won the 1st European Prize of EIT Entrepeneurship awards and the 1st Prize in the Iberoamerican Passivhaus Competition. Most recently, he has been awarded the National Prize of the Arts in Catalunya 2012. Josep Bunyesc constructed the first passive house in Lérida, his own house, during a time frame of five weeks. Today, he works in this same city with two part time collaborating architects and two students. 

El arquitecto catalán Josep Bunyesc muestra sus últimos trabajos a los alumnos de IE University  

El arquitecto Josep Bunyesc (Lleida, 1979), ganador del Premio Nacional de Arquitectura Cataluña 2012, ofreció hoy en el campus de IE University en Segovia  la conferencia  “Prefabricación con materiales locales”, organizada por la Escuela de Arquitectura bajo la coordinación de la profesora Laura Martínez de Guereñu. 

Bunyesc es una de las jóvenes promesas de la arquitectura española que utilizar innovadores materiales en sus proyectos. Arquitecto por la Escuela Técnica Superior de Arquitectura de Barcelona (2003) y Máster of Advanced Studies (MAS) de arquitectura sostenible por la EPFL Lausana y la UC de Lovaina (2005), Josep Bunyesc (Lleida, 1979) es doctorando en arquitectura sostenible y economía de energía y vivienda en zonas de montaña en la UPC, Barcelona. 

Ha colaborado en diversos proyectos de urbanismo y de conservación de patrimonio con el Departamento de Cultura de la Generalitat de Catalunya. Entre sus proyectos construidos destacan la rehabilitación de diversos edificios tradicionales en el Pirineo de Lérida, una vivienda con estructura de madera y lana de oveja según el estándar de PASSIV HOUSE de Lleida, pionero en España, el módulo para vivienda pasiva seriada NOEM de CO2 neutro y la ampliación del refugio Colomina.  Read more…


IE University to host first-ever IB World Student Conference

Written on June 28, 2012 by Roberto Arribas in General, Highlights

IB students take a dive into social entrepreneurship  

More than 240 teens enrolled in the International Baccalaureate (IB) Diploma Programme (DP) are scheduled to descend on Segovia July 1, in advance of the opening of the first-ever IB World Student Conference. One of two IB conferences to be held this July, the Segovia event, located on the IE University campus, provides a venue for extracurricular learning in a collaborative environment amidst like-minded youth eager to dive into a rich intercultural experience with their peers. The teens will participate in five days of chaperoned activities that support examination of global engagement through social entrepreneurship, and which enable them to advance their personal Creativity, Action and Service (CAS) projects, a prerequisite to earning the IB Diploma. All registrants, aged 15-17, are enrolled in the IB Diploma Programme; conference participants hail from dozens of countries, from Spain and as far away as Australia, Canada, China, France, India, Japan, Mexico, Singapore, the Netherlands, the United States, and the United Kingdom.. The IB World Student Conference at IE University runs from July 2-6.

During their week on the IE campus, a magnificent convent from the XV Century, conference-goers will devise innovative action plans to tackle the world’s most pressing problems. They will work in Global Action Teams to advance grass-roots social entrepreneurship projects that focus on Culture, Ecology, Social Justice, and Sports.

“Diploma Programme students are characteristically inquisitive, thoughtful, open-minded, caring, reflective, and pro-active,” says Jeffrey Beard, IB Director General. “These particular DP students are exemplary in that they also exhibit courage, a strong global-community spirit, and uncommon initiative in taking big steps towards personal growth, strengthened leadership, and independence. Their work during this conference,” Beard adds, “is sure to reap tremendous rewards for them, individually and collectively. Many of them expect their Segovia connections to last long-term and their learning experience to lay a foundation for future global entrepreneurial endeavors.”

The IB Organization awarded 21 scholarships to students attending both World Student Conferences; nine scholarship recipients will attend the conference in Segovia and 12 will attend the conference taking place in Vancouver, July 23–27. Common themes and purposes emerged in essays students submitted about why they were eager to participate. These themes match up with the IB’s purpose in convening the five-day-long learning laboratories for students:

  • To learn to adjust to new surroundings and working with new people.
  • To develop new methods of problem-solving and to think ‘outside the box’, i.e. outside the parameters of what is common in their own country of origin.
  • To gain new cultural insights through peers studying the IB in other countries, who speak different languages, practice different religions, eat different foods, and come from various socio-politico-economic circumstances.
  • To become inspired by their peers and to enrich one another with ideas to implement in their home communities.
  • To learn from potential future leaders and to forge global ties. 

“It’s a pleasure for IE University to host the first IB World Student Conference,” said IE University President Santiago Iñiguez. “We share strong educational values, and care deeply about cross cultural engagement and entrepreneurship–key factors in shaping tomorrow’s global citizens.”

Plenary speakers in Segovia are web developer Luis Ivan Cuende, a ‘lover of free software,’ who promotes social change through technology; and activist/social entrepreneur Jobo Scarpelini, now 23, who began his career at 13 in Santos, an impoverished areas of Brazil. Scarpellini encourages leadership in improving underserved communities. Other inspirational speakers include Alec Loorz, co-founder of iMatter, a nonprofit organization that provides youth leadership training and empowerment and that focuses on climate change; and Rocco Falconer, the founder of Planting Promise, also a winner of the Staples/Ashoka Youth Social Entrepreneurship Competition.

The first conference opens on July 2 at 9:30 am with welcoming remarks from IE University President Santiago Iñiguez and IB Director General Jeffrey Beard. The complete conference agenda appears online: 

Students who received scholarships will blog throughout the conferences, starting July 2:

See the complete list of scholarship donors online at 

About the International Baccalaureate

The International Baccalaureate, a nonprofit foundation, offers four challenging primary and secondary education programs for a worldwide community of students and schools. Since 1968, IB programs have prepared students to live productive lives in a globalized and interdependent society, and to assert leadership roles in creating a more peaceful, harmonious world. The IB currently operates learning programs in more than 3,000 schools, and in 140 countries. To learn more, visit

About IE University

IE University is an extension of IE’s education model for undergraduate education, employing an innovative approach to undergraduate and postgraduate degree programs run at its Segovia and Madrid campuses. Its student body currently comprises 1,100 students from 75 countries and a unique faculty with some 400 Spanish and international experts. IE University runs officially recognized degree programs in English and Spanish in the fields of business administration, architecture, biology, communication, law, finance, psychology, and international relations. IE University has a markedly international slant and offers undergraduate and graduate degree titles, with a greater focus on graduate programs, similar to the U.S. model.

(Spanish version)

IE University, sede de la primera conferencia mundial de alumnos de Bachillerato Internacional 

Los estudiantes de IB se sumergen en el espíritu empresarial social  

Doscientos cuarenta adolescentes de más de treinta países matriculados en el Programa de Diploma (DP) de Bachillerato Internacional (IB) participarán en la primera Conferencia Mundial de alumnos de Bachillerato Internacional, que tendrá lugar del 2 al 6 de julio en IE University.  IB celebrará en julio dos conferencias mundiales para sus alumnos, la primera en Europa, en IE University (España) y la segunda en la Universidad de British Columbia (UBC) en Canadá. Read more…


IE School of Arts and Humanities en colaboración con la Asociación de Antiguos Alumnos del IE organiza la conferencia titulada El reto de la cultura colaborativa; instituciones culturales y redes socialesel miércoles 30 de Mayo a las 19.30 h, impartida por Susana Zaragoza.

Susana Zaragoza es productora e investigadora en el ámbito de la cultura digital y el arte colaborativo. Licenciada en Periodismo, obtuvo un MA en  Nuevos Medios por la Universidad de Ámsterdam. Desde 2005 trabaja como consultora independiente en el ámbito de la industria y la cooperación cultural.

Los museos, centros de arte y otras instituciones culturales públicas y privadas han incorporado de forma rápida y en muchos casos, poco planificada, el uso de las redes sociales como herramientas de difusión, comunicación y expansión de su actividad cultural. Sin embargo, las redes sociales no son más que el espejo virtual de una transformación de los formatos culturales, del auge de la participación y del nuevo rol de las audiencias tradicionales. ¿Son conscientes las instituciones de los nuevos modelos colaborativos que promueven con el uso de las redes? ¿Están preparadas para integrar las potencialidades, dilemas y conflictos que se originan de su uso? Esta presentación ilustrará con ejemplos, las diversas formas en que las instituciones se adaptan, se resisten o se transforman al integrar las herramientas tecnológicas en sus programaciones.

La conferencia se impartirá en el aula E-108 de IE Business School, situada en c/ María de Molina, 4.

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