Posts Tagged ‘blogs#8217;


Onlinecolleges referred to IE School of Arts & Humanities blog as one of the top 50 liberal Arts blogs.

Because the liberal arts encompass such a diverse array of subjects and perspectives, even the most impassioned student still can’t explore everything it involves. But the knowledge-hungry out there pining away for intellectual stimulation beyond the classroom have the magical, mythical Internet at their disposal. Amidst the Pop Tart cats and arguments proving Mike Godwin right, professors from every discipline imaginable have carved out their own little blogging niche. Plenty more than these exist, each of them with something interesting to say, so use the following list as a springboard towards checking out the diverse research available for an audiences’ educated consideration.

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     Who is Pedro Cifuentes?  

Pedro Cifuentes (Madrid, 1973) is a Spanish journalist and editor who teaches Multimedia Journalism and Digital Literacy at IE University. After joining the politics section in the newspaper El País in 2000, he worked for five years as editor of Encarta Online, and also acted as deputy editorial manager of Microsoft’s digital encyclopaedia in its Spanish and Latin American version. Regular contributor for several Spanish and Latin American media, he has managed content projects for both sides of the Atlantic and also translated into Spanish several books by Malcolm Gladwell, Anthony Giddens or Isaiah Berlin. He lives between Spain and Argentina and is a Communication Manager in AEMS-Ríos con Vida, an association awarded with the National Environmental Prize in Spain. 

     What is Offside9 about? 

Offside9 is a bilingual site about football which was launched just before the 2010 South Africa’s World Cup. It offers witty articles about the game and its characters, as well as insights on the industry, live commentary on all matches via Twitter, especially chosen videos and predictions of results based on our proprietary statistical algorithm. On top of that, we try to be funny, except when debating with our community of users!  

     Who are the people running the website? 

The site was created and is maintained by Daniel Altman, North American economist and journalist who has worked for The New York Times, and myself. Dan keeps a closer eye on the English version, and I do the same with the Spanish one, but the best content is always portrayed in both languages. The layout was designed by an Argentinian graphic designer who lives in Mendoza. 

     What does a journalist do during the World Cup? 

The work a journalist does during the World Cup depends very much on the type of media he is working for. There are some journalists who attend all games and who live with the players and there are some others who never leave the press room and always stay with the same colleagues. Our case is particular (I had to cancel my trip because I fractured my fibula while I was actually playing football), but basically it is all about watching as many games as possible, read all the press that you can and get in touch with people from all over the world. The different touch of an article or a feature cannot be improvised: it comes from many years of curiosity, reading and direct experience.

Discipline is absolutely fundamental: for instance, you must finish your piece of work at a certain time in the day so they are read in different countries. 

     What other projects do you have in mind? 

Besides working as a journalist, editor and translator, I have been recently involved in the creation of a network of blogs and I am also thinking to write a book on an issue that it is still a secret. Besides, it is quite possible that I will soon join a Latin-American business school faculty. 

     How do you live the World Cup in Argentina? 

In terms of passion and the number of conversations on the World Cup, Argentina is quite probably the country of football. Streets are literally empty when the national team is playing and some people even take the day off. Argentine patriotism increases exponentially during this type of events. People really know about local and international football, basically because most football stars play overseas. Also, criticism is ruthless. I do not even dare going out after Spain lost against Switzerland… 

     Any favourite national team to lift the trophy? 

As you have personally asked me to say it, I would say that Brazil and Spain will get to the final, but I would like to know first who is passing the first round…


Javier Castellanos IE University 17 de marzo 2009.JPG

Más de trescientos cincuenta millones de personas en todo el mundo son usuarios de redes sociales. Facebook acumula 150 millones en todo el mundo, tres millones de ellos son españoles. La red Tuenti, que solo funciona en España, con gran atracción entre los más jóvenes, cuenta con cerca de cuatro millones de usuarios. Estos datos fueron aportados hoy por Javier Castellanos, actual Gerente del Área de Portal de Orange y fundador de la web “El Rincón del Vago”, durante la Jornada “Universidad y Redes Sociales”, que se desarrolló hoy en el campus de IE University en Segovia.


Para Castellanos, con la web 2.0 la publicación de contenidos es, sobre todo, muy dinámica, “nosotros navegamos y nosotros decidimos, es un no parar” ya que el usuario sube fotos, comparte noticias y escribe blogs. No obstante, con la implantación de las redes sociales la privacidad de los usuarios de Internet ha desaparecido “por muchas medidas de precaución que se tomen de seguridad”.


Para esta experto, el gran paradigma de la web 2.0 es Wikipedia, la enciclopedia de la red, que “alimentan” cada día millones de usuarios, presente en 260 lenguas y con más de 11 millones de artículos escritos por los internautas. Lo mejor de la Wikipedia, afirma Castellanos, es que es independiente, no es comercial, si bien recalca que “no genera beneficios”.


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Blogs y/o periodismo digital, a debate en IE Universidad

Written on February 18, 2009 by Roberto Arribas in Events, Highlights


Los blogs ¿son una amenaza o una oportunidad para los periodistas? La proliferación de blogueros en la red – se calcula que más de 49 millones de blogs funcionan en Internet- y el periodismo digital están amenazando el espacio que durante siglos ha estado reservado al periodismo tradicional, mantenido ahora por la “vieja guardia” de periodistas veteranos, reacios a la utilización de nuevas herramientas de comunicación. Para el decano de la  IE School of Communication, Samuel Martín-Barbero, “el periodista vive ahora una crisis de identidad” ante el empuje de este fenómeno cibernético.  


El fenómeno de la blogosfera, el panorama actual del periodismo digital y las nuevas tendencias surgidas a raíz de la web 2.0 fueron algunos de los temas puestos sobre la mesa durante el encuentro titulado “Blogueros y/o periodistas digitales”, organizado por la IE School of Communication, que reunió en el Campus de Segovia a líderes de opinión, profesionales del periodismo, claustro de profesores y alumnos de Comunicación de IE University.  


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El fénomeno de la blogosfera, el panorama actual del periodismo digital y las nuevas tendencias surgidas a raíz de la web 2.0 fueron algunos de los temas puestos sobre la mesa durante el encuentro titulado ‘Blogueros y/o periodistas digitales’, organizado por la IE School of Communication, que reunió hoy en el Campus de Segovia a líderes de opinión, profesionales del periodismo, claustro de profesores y alumnos de Comunicación de IE Universidad.


En la jornada participaron Borja Echevarría (, Ignacio Cardero (el, Daniel Martín (, Manuel Bonachela (, Ignacio Esteban (EFE-Multimedia), Natalia Martín (blog-RTVE), Pedro Cifuentes y Óscar Crespo (IE School of Comunication).  La ponencia tuvo una sesión inaugural previa titulada “Periodismo en tiempos de conflicto”, que corrió a cargo de Javier Farjé (BBC World Service Trust) y que fue moderada por Samuel Martín Barbero, decano de la IE School of Comunication.





14 de febrero Los medios no están siendo conscientes de integrar las nuevas tecnologías El Norte de Castilla.pdf

14 de febrero de 2009 Conflicto en el periodismo El Adelantado de Segovia.pdf



Por otra parte, la IE School of Communication ha organizado ya el cuarto encuentro del ciclo de conferencias sobre comunicación estratégica con dos sesiones de su profesor visitante Dr. Francis Pisani, columnista (Le Monde, El País y Reforma) y bloguero ( desde EE.UU. El lunes 16 de febrero, a las 19:30 horas, en Madrid (Sala Semicircular. María de Molina 27. IE Business School), Pisani hablará de “Internautas a webactores”, junto a Pedro Cifuentes, periodista digital y profesor asociado de la IE School of Communication. Asimismo, el lunes 23 de febrero, Francis Pisani visitará el campus de Santa Cruz la Real para impartir la conferencia titulada “Los avatares de la exaudiencia”, a las 11:30 horas, en la Sala Capitular. También participarán en la ponencia  Eduardo Martínez-Rico, escritor y profesor asociado de IE Universidad, y el decano de la IE School of Communication, Samuel Martín-Barbero, que actuará como moderador.

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