LECTURER: John Guziak 

Thursday: 03-02-2011.


Madrid, IE Business School.

Room: A-304, María de Molina nº 13.

Hour: 19.00 – 20.30 


Coaching – a skill or a philosophy?

What is coaching and what is it not?

Where coaching works and where it does not?

Why coaching is so hard for managers & educators to grasp? 


Thanks to an interactive presentation, supported by case examples, and participants own experience, you will be able to: 

  • Clarifying for yourself the definition of “coaching”.
  • Be able to identify excellent coaching from poor coaching.
  • Understand how coaching can be applied to any field from the sports arena, to the university, to the board room.
  • Discover for yourself what it feels like to be a coach and be coached. 


An accomplished business development professional with 19 years experience in setting up and running companies in Poland and Romania and now Spain. Directly responsible for creating and directing two service companies from inception to profit stage  Led and coached international sales and management consulting teams to achieve best in class results recognized world-wide. Seasoned presenter receiving 1st place awards in conferences across Central Europe. Constant desire to help senior leaders, and fast track managers to refine their leadership capacity to achieve more than they believed possible.


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